The Scotch Whisky Experience on Edinburgh’s Royal Mile proudly raise a glass as they achieve two Green Tourism Awards in recognition of the steps they have taken as a business to put sustainability at the forefront of strategy.
The result of this approach; The Scotch Whisky Experience are the first whisky attraction in Scotland to receive both the Green Tourism and Green Meeting Gold Awards. This accreditation highlights The Scotch Whisky Experience’s ongoing efforts to reduce its carbon footprint and to provide visitors with an immersive experience while striving to be as sustainable as possible.
Demonstrating the importance of sustainability for business growth, The Scotch Whisky Experience has also been awarded the Edinburgh Chamber of Commerce High Growth Business of the Year Award 2024.
This accolade celebrates businesses demonstrating profitability, innovation, and growth. The Scotch Whisky Experience’s performance over the past twelve months, coupled with its £3.5 million investment in the visitor experience, demonstrates their unwavering commitment to sustainable business practices while telling the story of Scotland’s national drink.
According to a report by the Scotch Whisky Association, ‘the contribution of the Scotch whisky industry reached £7.1 bn in 2022 and is the second most productive sector in Scotland, just behind energy including renewables.’*
Susan Morrison, Chief Executive at The Scotch Whisky Experience, said: “We work hard to take positive actions across the whole business with a real focus on people, their experience and our environmental impact. We are very proud to have achieved GOLD status with Green Tourism while being recognised for substantial growth by Edinburgh Chamber of Commerce.”
The Scotch Whisky Experience brings whisky to life, showcasing the heritage and craftsmanship behind the iconic spirit whilst actively continuing to put sustainability at the forefront of the business.
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