Former chief executive Jane Longhurst has been appointed as a non-executive director of the Meetings Industry Association (mia) while she has also secured a position on the UK government’s Tourism Industry Council. 

Following her retirement after 18 years at the helm of the UK’s largest and most influential association in the sector, Jane will be continuing to use her extensive knowledge to great effect on behalf of both the mia’s membership and the wider industry. 

She will be continuing to feed insight back to the mia board, while in her role as a government advisor to the Tourism Industry Council, Jane will be joining other leading industry figures supporting ministers to ensure the Visitor Economy meets its full potential and the industry’s voice is heard and represented. 

Jane said: “As I start my new chapter, I am delighted to be remaining on the board of the mia and honoured to be joining other industry leaders to act as a sounding board and offering guidance to government to ensure the value, challenges and opportunities for the business meetings and events sector are continually highlighted and represented.” 

Kerrin MacPhie, chief executive of the mia, said: “Jane has incredible experience and knowledge, so we are thrilled that she will be continuing to offer her dynamism and expert counsel to the mia board alongside the insight from her continued regular dialogue with government ministers.”

The Meetings Show