The event industry is set to convene at the ICC Birmingham next week with the organisers of CHS Birmingham expecting one of its most successful shows in the event’s short history, in terms of productivity and experience.
The show, which is themed ‘How to be an Event Organiser’, but also follows the broader branding of ‘Growth’ from CHS Birmingham, will underline just how important industry exhibitions are in injecting positive momentum, as well as servicing the ever-increasing demand for face-to-face events.
According to Lou Hindley, the show’s Commercial Director, the momentum ahead of this year’s show has never been higher, “Our buyers really want to have a productive and enjoyable experience with us. Many of them will arrive with enquiries and ideas in hand but they also want to leave, inspired, educated and happy.”
“The real challenge for us is to balance this incredible appetite from our buyers, with giving them the chance to see our educational programmes, take some relaxed time to network with their industry colleagues as well as meeting with our exhibitors,” continues Lou.
“As usual we’ll have our lunch and networking breaks, we’ll have our Welcome Reception the night before, and we’ll try to make time for relaxed and informal business. There is a real energy coming into the show from both our buyers and exhibitors which we are really excited about”.
CHS Birmingham 24 will be the fourth outing in the city from CHS and follows a similarly successful event in Leeds earlier this year. The show continues to provide the balance between buyer and exhibitor care and experience, whilst creating productive and inspiring business environments.
CHS Birmingham opens its doors on 29th October at ICC Birmingham, with the Welcome Reception on the evening of 28th October taking place at IET Birmingham: Austin Court.
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