Peter Duthie, the chief executive of the Scottish Event Campus (SEC), is set to join a high-level panel discussion at the first ever Business Events Leaders’ Summit staged in Scotland.
Mr Duthie, who runs Scotland’s largest portfolio of events venues, will participate in a leadership session aimed at senior meetings industry professionals and heads of key sectors across the country.
The event – which will feature keynote speakers from Australia, Singapore and Ireland – is designed to galvanise wider parts of the economy and inform influencers about the ‘power of conferences’ to stimulate inward investment and create lasting social and economic impact.
Organised by EventsBase magazine, the event at the SEC in Glasgow on March 21st is based on a growing body of international research which seeks to not only to prove the ‘beyond tourism’ effects of staging business events but also to influence those involved in city and urban development.
Mr Duthie said: “I am delighted that the first-ever Business Events Leaders’ Summit will be taking place at our very own Scottish Event Campus (SEC) on March 21, 2018.
“Glasgow is a leader of the business events economy in Scotland and the UK, so it is very fitting that this Summit will be coming to the city. We are witnessing a period in which the Business Events industry is engaging more than ever with wider parts of the economy, government and society, so I’m genuinely excited to be joining a panel at the event to discuss how we move the industry forward together.
“I also look forward to welcoming and hearing from a stellar list of international speakers whose work and research is informing best practice at a global level.”
Two leading academics from Australia – whose research helped inform the business case for the $1.5bn (AUS) ICC Sydney – will fly in as keynote speakers at the one-day conference.
Associate Professor Deborah Edwards and Associate Professor Carmel Foley, from the University of Technology Sydney, are co-authors of The Power of Conferences, published this year, which explores the long-term impacts of conferences through the stories of 10 prominent Australians.
They are also collaborating with the Joint Meetings Industry Council (JMIC) on the Event Case Study Program, an international project that is redefining the value proposition of the global business events industry.
They will be joined by Jeannie Lim, who has led the Conventions, Meetings & Incentive Travel division of the Singapore Exhibition and Convention Bureau, a group under the Singapore Tourism Board, since 2011.
Sam Johnston, Manager of Dublin Convention Bureau, will also fly in to tell the story of how Dublin has become such a magnet for technology events – such as the Dublin Tech Summit – and how the city’s convention bureau works with key economic sectors to attract international conferences.
Register for the Business Events Leaders’ Summit here.
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