Events professionals across Scotland are being urged to sign up to the first-ever immersive industry training day – spanning everything from the latest trends on event theming to event technology and wellbeing.

There are now just 12 bookable days until the inaugural What’s Trending in Events launches at Dynamic Earth in Edinburgh – featuring world-leading events industry speakers and some of the leading suppliers in the field.

With 2019 just around the corner – and the competition among events agencies for client business set to be fierce next year – the full-day training event is a must-attend for all those looking to stay ‘on trend’ for event production: with everything from facial recognition technology, blockchain and changing audience demographics set to be packed into a ‘curated day’ of industry content.

Judith Wilson, Director of EventIt, which is launching What’s Trending series, said: “This really is a first for Scotland and an exciting new venture for us as producers of EventIt. We know from our delegate research, and regular meet-ups that there is a really strong interest in bringing the huge breadth of the events industry into one single forum so people can get a wide understanding of what disruptive new trends are likely to alter the landscape from one year to the next.

“What’s Trending in Events is a bold and fresh attempt at doing just that. We know from having worked closely with the likes of The Meetings Show and Event Tech Live, and also from hosting our first ever EventIt Forum, which looked in-depth at the buyer-supplier relationships and networks, that the opportunity to bring all that knowledge into a single event would be an attractive proposition for all those events managers, planners and producers who need to fill their heads with ideas and contacts books with new names for the year ahead. This is hopefully the answer to all those concerns.”

She adds: “There are just 12 days to go until we launch What’s Trending in Events so I would urge everyone who’s serious about getting their events toolkit up to speed for 2019 to register now for what will be an unforgettable experience.”


What’s Trending in Events 2019 will be an immersive, genuinely content rich environment which will equip you with the best tips, techniques and trends for the year ahead. You will start the day with renowned industry speakers:

  1. Kim Myhre, Managing Director, MCI Experience;
  2. Linda Pereira, Executive Director of CPL Meetings & Events, Lisbon;
  3. Rob Davidson, Managing Director, MICE Knowledge.

They will equip you with all the latest events industry trends, from changing audience demographics to creating the perfect customer journey; you will then delve deep into a series of quick-fire interactive industry sessions, on everything from event tech to branding, food and well-being.